Belgian reference in the outlet sector, Caméléon's private counters, located in Genval and Woluwé-Saint-Pierre, bring together collections of major brands of fashion, decoration and accessories at democratic prices. Only accessible to their registered members, Caméléon takes care of its subscribers and therefore requires a powerful and effective marketing activation tool. The Caméléon brand has been using the Actito platform for 10 years to convert and retain its target audiences. A look back at a decade of collaboration. In an interview with Gondola, Stéphane de Patoul, Customer Insight Manager for Caméléon, talks about his experience with Actito.